South West Sydney Academy of Sport athletes, coach and support staff are able to be heard across the Macarthur region, following a partnership with local Community station 2MCR - The Sounds of Macarthur, which see's the Academy take part in assisting in the production of a weekly sport-focused show, that launched on the Sounds of Macarthur on Sunday 12 January 2025.
The opportunity to partner with 2MCR provides the Academy a great opportunity to provide not just promotional opportunities for the Academy and our athletes, but also provide an extension to athlete education adding radio to the training and exposure we can provide athletes in working with the media.
The partnership will allow the Academy to promote the achievements of Academy athletes, coach and support staff through on-air interviews. The show, dubbed the "Sports Academy" will feature on The Sounds of Macarthur 100.3FM between 12pm and 2pm on a Sunday, and will also feature interviews with sporting partners of the Academy, including local community representative sporting identities, as well as sports-themed music throughout the show.
In order to achieve its goal of producing the regularity of the show, the Academy is reaching out to athletes, coaches and sporting partners of the Academy who are wanting to share their journey with the Macarthur region to email media@swsas.org.au to express their interest.